Tag: insights

The fallacy of sunk costs

A ‘sunk cost’ is defined as a cost that has been made in the past, and…

Why Jeff Bezos started with selling books

Amazon is obviously one of the most important digital companies of our era. Its market cap…

Marketplaces: different types and amount of control

Digital marketplaces are hot and happening. Thanks to COVID, the amount of e-commerce players and supply…

Principles for better design-dev collab

Being a digital designer, it isn’t always easy to be in sync with your other team…

Trust in digital for high complexity buying decisions

Digital vs physical services We’ve been involved in a service design project that involves a fully…

Tech trend report 2020 (By Benedict Evans)

Every year, Benedict Evans (website, Twitter) compiles a Tech Trends report of things he finds worth…

The link between Concept cars and digital prototyping

Your might be familiar with the topic of ‘concept cars’: futuristic looking cars that often demonstrate…

A quick look at the new Double Diamond model

There are many different design thinking models, and each of them slightly differ in the way…

How is recruiting changing in the digital transformation era – Part 2

In Part 1 we talked about how the “nomad digital lifestyle” has affected our lives as…

How is recruiting changing in the digital transformation era – Part 1

Foto de Fondo creado por freepik - www.freepik.es

Recently InVision launched their Design Trends Report on an interesting topic: talent. This study reveals development…

Non-consensus offerings are the only offerings

Andy Rachleff (Medium profile) is a lecturer at Stanford and CEO of Wealthfront Capital. He is…

Insights on technology in Latin America

Converge tech industry

Two weeks ago we had the chance to go to Converge: Globant´s tech conference held in Mexico City….

What we can learn from survivorship bias

Survivorship bias is super interesting. This is the notion whereby people over-focus on the ‘survived’ outcomes…

Why people ignore car alarms and police sirens

The ironic truth of car alarms Car alarms are useless. If the statistics from the 90’s…

Self-driving cars will reduce (national) flights with 10%

Having access to self-driving cars will disrupt the airline industry. Especially national flight carriers in large…