Quite Frankly

Blog on design thinking, innovation & tech

Aeromexico wins Golden Lion with ‘people are places’

Aeroméxico won the Golden Lion in Cannes this year (2019) with their activation campaign ‘people are…

Self-driving cars will reduce (national) flights with 10%

Having access to self-driving cars will disrupt the airline industry. Especially national flight carriers in large…

Everybody wants to be a marketplace

Marketplaces are hot. Uber, AirBnB, Amazon, YouTube and many other big tech companies are in fact,…

How to lose your customers: automatic opt-in for sneaky payments

Sometimes I don’t understand people, or companies. When you try to establish a relationship with a…

British Airways ad: blending reality and digital

Check out this awesome interactive billboard by British Airways: Just for the record, this is not…

Branch design: separate self-service from experiential tasks

We have been involved in a couple of banking branch redesigns. These projects are very interesting…

Design and select features for the right context and devices

Recently, we have participated and completed in a pitch for a large Colombian travel/loyalty aggregator, which…

Pay for usage, not for ownership: the Amish Uber horse

Pay for use, not for ownership. That’s a trend we have seen happening over the last…

Journey mapping: make sure to plan for divorce

Ok, the title sounds very dramatic and as if we’re going to talk about mapping your…

With 33 sessions per day, Beauty is booming

“Beauty instagrammers in the US are active on the platform every day of the month, taking…

Why innovation requires action, not just talking

Warren Berger is an investigative journalist and author of the book “A More Beautiful Question“. One…

5 Reasons why Apple’s new credit card is a huge, huge move

At Studio Frankly, we have worked a whole lot for banks and insurance companies. Topics such…

How to make a kick-ass dashboard – Part 2/2

This is Part 2 of 2, for Part 1 of 2, please click here 4. Visual…

Some quick tips to start your research project

Sometimes it’s hard to start your research project. Whether it’s qualitative or quantitative research, you need…

Reframing a pain point to a (design) opportunity

Since customer journey mapping is quickly gaining grounds in the (digital) innovation domain, we thought it…