In: November 2017

Be consistent in your experience, but stay true to your brand

A US Verizon user got 53 hardcopy mails from Verizon, thanking him for choosing eco-friendly, paperless…

4 Design Principles to help users make smart financial decisions

Yesterday, ING announced in a blog post that they will take the Think Forward Initiative ‘up a…

Emoticons: Which one is the American and which the Japanese?

I’ve written in one of my earlier articles on smart cities, that technology should always be…

What we can learn from Disney’s artists for our design process

Last week I had the enormous pleasure to be part of a Dave Zaboski masterclass. Dave…

Perception of security in mobile banking – crucial for mass adoption

Over the years, I have done a lot of customer research in the financial industry. For…

Blockchain & UX/UI design: 3 reasons why they need each other more than ever

* In this post I solely refer to blockchain as the core technology of transferring ownership…